Archive for the 'be remarkable' Category

Standing out from the crowd when we all use the same tricks

Tidying up my hard drive was an experience. Not just the hundreds – maybe thousands – of files generated over the past couple of years but also the incredible numbers of downloaded ebooks and free articles on generating traffic.
It made me think about traffic generators and how we all struggle to get to the [...]

Seth Godin: Be Remarkable

Be remarkable – What does this mean exactly?
Most people think that remarkable means neat or really cool, but it also means something is worth making a remark about.
Being remarkable means your product or company does something that causes people to remark about it to someone else.  It’s word of mouth advertising where people of their [...]