Why your site needs links Part 3
In the last lesson, we looked at finding links. One of the best ways of getting your word out is through blogs. You can easily find blogs that relate to just about any topic that the mind can conceive.
All you have to do is make a comment on good blog sites and include a link to your site as part of your signature on the blog. The catch here is that the comment should be valuable. It won’t take long for bloggers to notice that you drop comments that are just filler. Saying, “I agree” as your total message doesn’t cut it.
Blogger.com (or blogspot.com as it is also known) is Google’s blog site. It is a great place to start looking for blogs related to your topic. If you don’t have a blog at blogger.com, you can usually leave a comment anyway. If the blog owner allows it, you can choose to leave a comment as “other” and this allows you to enter in your name and a link to your site.
You can also leave an anonymous comment and add a link to your site in the blog comment you leave. The comment will begin with “Anonymous said…”. This does not give your online presence much of a boost.
In an effort to avoid comment spam where people go to related blogs and make comments that are nothing other than links to their sites, search engines have begun to institute the attribute rel=”nofollow” on hyperlinks in comments and do not include these links in its search engine results.
What this means is that you should test out blogs as a place to get your links recognized to see if the nofollow tag is inserted into all reader comments. If so, these links may not be of much use in terms of search engines. But if your comments are great, other readers might be enticed to find your website based on the blog comment.
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